Well that wraps up a meta-live-blogging blog post for another great year for Opportunity Green. Karen, Mike, and the rest of the crew did an amazing job with this conference that has made an impact for not just those in attendance but those around the world following the live blogs and twitter feed. The new products and techniques highlighted over the conference prove that sustainable + eco-friendly + saving our planet can be done in ways that provide tangible financial results. Sure Sloan/MIT told us that 70% of businesses haven’t found a business case yet for such direction– but that was framed as an opportunity, and rightly so. The imagination, entrepreneurship, and forward-thinking conversations were inspiring. We can change the way we do business in this country and in the world. We can also have an impact on our future. Take a look at the blogged content below-the-fold and you might walk away with an action-step or two. And make sure to follow Opp Green as they continue to create more opportunity for action.

There is plenty to be found via Google search, however the following represents many of those who live-blogged the conference. This post was originally a real-time growing list of live-blogging links and twitter info, meant for use during the conference itself.

Continue reading →

I love creating panels for Jerome of BLANKSPACES and the community at large, and this was no exception: “How to be Green in LA (and beyond)” was a success because of the great people who donated their time and considerable energy. Huge kudos to the BLANKSPACES team, much gratitude to my co-moderator, Darren Moore, of Alter Eco and Ecovations, and overwhelming thanks to the panelists: Andy Sternberg of Live Earth and NetZoo.net, Siel of Green LA Girl, Tracy Hepler of Your Daily Thread, Mike Hill of The Art of Sports and Apparel, Natalie Freidberg of All Shades of Green, and Karen Solomon of Opportunity Green.  Numerous audience members praised their contributions and mentioned how much they learned from these folks.

Below is the recording of the livestream of the event, covering what’s happening in LA that is eco-conscious and sustainable, what can be done locally to affect the world at large, how to reduce your carbon footprint, how to get involved and make a difference, what to do in the home or office, and green consumerism in LA and via the Internet.
Free TV Show from Ustream

My latest post on the Schwaggin’ Wagon site is about Flash Philanthropy. In this post an attempt was made to provide perspective on what we engaged in during the conference and in the days leading up to it. Beyond our obvious intentions–reclaiming items that would be wasted or unused, as well as drawing attention to the practices of the promotional and marketing industry–my team was a living, breathing example of social media outreach, social media collaboration, small group collaboration, and even some ad-hoc practices. We embodied the practices and attitudes we ask our clients to exude, and we did it rather non self-consciously. I am so proud of what this team accomplished that I will probably use this example for years to come. The question now is: What’s next? The team is in discussion on this, and we are open to listening to the needs of conference attendees everywhere.